Jeep is an automobile marque of Chrysler. Being a registered trademark it is the oldest off-road and sport utility vehicle brand, with Land Rover coming in second. The original vehicle which first appeared as the prototype Bantam BRC became the primary light 4-wheel-drive vehicle of the US Army and allies during the World War II and postwar period. Many vehicles serving similar military and civilian roles have since been created by many nations. Jeeps were also used by the U.S. Postal Service in the 20th century for mail services. If you're thinking about purchasing a vehicle rugged enough to finesse rocky trails, chances are, one make comes to mind: Jeep. This specialty automotive manufacturer has a long history of producing trucks and SUVs capable of off-highway adventures - so much so that the term jeep is used by many to refer to all SUVs, whether the vehicle in question is a true Jeep or not.

Owning a jeep vehicle means that you are ready to conquer the world and survive all sorts of terrain. If you live in a place where you see all kinds of weather, from blizzards to hail to thunder storms, then a jeep vehicle is a wise choice. Other than severe weather conditions, another advantage of owning a jeep vehicle is its size and weight. Jeep vehicles may be small enough that they can fit easily into tight areas like parking spots. And because there are so many jeep vehicles in the road already, looking for spare parts is already easy because it is now plenty and cheap. Having a Jeep vehicle is practical and convenient as it won't let you hunt around for hard-to-find spare parts all over your area. Also, a Jeep vehicle speaks of durability and toughness that cannot be matched by other kinds of vehicle.

Partnership with DaimlerChrysler resulted in new models, though none were able to attain great sales success. Despite the latest ownership change, Jeep will maintain a loyal group of customers thanks to its focused mission of building fearless, go-anywhere vehicles. Though often referred to simply as Jeep, the brand consists of six models demonstrating varying degrees of genuine off-road capability. Every contemporary Jeep SUV features a familial slotted grille, but it's the Jeep Wrangler that carries the strongest tie to the brand's past. Sold as the Wrangler and Jeep Wrangler Unlimited, this rugged vehicle has remained true to its roots while taking on vehicles such as the Hummer H3. The Jeep Wrangler Rubicon is particularly tenacious, but when that desire to explore needs to be tempered with family responsibilities, one can always check out the three-row Jeep Commander or popular Jeep Grand Cherokee. Buyers seeking capability on a smaller budget will be attracted to the Jeep Liberty. The Jeep Cherokee is no longer offered. Looking ahead, the face of Jeep is sure to evolve, though more dramatic changes might be in store under the skin, including a Bluetec diesel engine shown in the Jeep Grand Cherokee and Jeep.

The Jeep Grand Cherokee was one of the pioneering SUVs that ushered in the modern midsize SUV segment in the early 1990s. When it debuted, the Grand Cherokee represented a bigger and better version of Jeep's smaller but still popular Cherokee. The company's designers wanted it to be maneuverable enough for urban duty, roomy enough for family duty, stylish enough to take out on the town and capable enough to get to the more remote campsites. It would seem that they certainly succeeded. The JGC, as it's commonly referred to, has become one of America's top sellers in the SUV segment. Unlike most other traditional SUVs from domestic automakers, the Jeep Grand Cherokee has always been built using a carlike unibody chassis rather than a body-on-frame design. In general, a unibody chassis provides advantages in terms of on-road handling, easier entry and exit, and safety. Maintaining Jeep's strong reputation for off-road prowess is retained thanks in large part to the Grand Cherokee's advanced four-wheel-drive systems.